
we know the power of words
Lion Public Affairs is a national strategic communications consultancy offering expertise to organisations, leaders and boards.
Bringing decades of experience driving change at the most senior levels of Australia's communications, corporate and government arenas, Patrick Lion helps clients impact high-profile environments while protecting and enhancing reputations, commercial priorities and advocacy agendas.
services
leader & board advisory

a trusted and experienced voice providing an external perspective on reputation risk, communications & advocacy strategy and sensitive issues
reputation & advocacy strategy

empowering leadership profiles and advocacy agendas through strategic and integrated communication campaigns shaped for maximum impact
crisis & issues management

protecting reputations and agendas with calm guidance stemming from unique crisis experience on both sides of the fence as a corporate adviser and senior investigative journalist
media relations

one of Australia's most experienced media minds identifies the information that matters and unlocks relationships to empower your communications advocacy with media credibility
media training

with questioning from a former TV and newspaper political editor, this preparation for public appearances simulates real life with a TV camera operator and access to professional studios with live cross facilities
corporate communications

compelling communication with impact - for any channel, platform or stakeholder - with experience shaping the words of Australia's leading corporate CEOs
social & digital media

building leadership and organisational brands in the digital world, shaping your own publishing platforms with authentic content to grow your voice
government & political insight

strategic analysis from one of Queensland's leading observers, with wide networks and experience in parliaments and governments, major reforms, crises, budgets and elections in Canberra and Brisbane
Patrick Lion offers a track record of making an impact at the most senior levels of Australia’s public affairs and communications landscape.
For more than two decades, Patrick has been at the centre of the national conversation - immersed in the words and ideas of the nation's political leaders, corporate CEOs, governments and businesses.
With experience advising some of Australia's leading CEOs, corporations and industries, Patrick has built reputations, empowered advocacy agendas, raised profiles and awareness of key priorities as well as shaped policy and legislative processes.
Patrick has been a trusted voice to Australian ASX-listed companies, multinationals and national interest groups through high profile crises, national and state policy reform processes as well as reputation, regulatory and social licence challenges.
His corporate communications expertise is underpinned by experience as an award-winning journalist in Canberra, Sydney, Brisbane and London during the peak of the mainstream media industry.
After reporting on Australia's leading CEOs and listed companies as a financial journalist, Patrick worked at the Australian and Queensland parliaments as a political editor and correspondent who delivered some of the biggest scoops of the time.
experience


Strategic Consultant to the nation's leading companies during the Australian Government's Economic Reform Roundtable and productivity agenda

Director of Media & Communication on the national executive of Australia's oil and gas sector during climate, energy and regulatory crises

Queensland Political Editor for the Seven Network during the economic and health crises of the COVID-19 pandemic

Patrick interviewed Australia's leading CEOs, prime ministers, state leaders, treasurers and mayors - including every Queensland Premier since 1987

Patrick helped run the newsroom of Britain's historic Daily Mirror newspaper as a News Editor during Brexit and the rise of Donald Trump

Patrick worked in digital engagement at two of the world's biggest news websites, Daily Mail Online and Mirror Online, in London

National Political Correspondent for Sydney's Daily Telegraph in the Canberra Press Gallery during the Gillard, Rudd and Abbott governments

Patrick led political coverage for Queensland's biggest media outlet at the time, The Sunday Mail, with a print circulation of over 500,000 copies

On the state desk at The Courier-Mail, Patrick broke agenda-setting scoops while covering major reforms during the Beattie and Bligh governments

Patrick's biggest scoop was the LNP dirt files - an eight-page lift-out of dossiers on 50 government MPs sold to the opposition by an ex-Labor staffer

Business Correspondent covering ASX companies, floats, sharemarkets and scandals for Australia's biggest newspapers during the resources boom

Patrick was credited in parliament at the age of 23 with new financial legislation after a three-year advocacy campaign

As a cadet reporter, Patrick's efforts forced Powderfinger to rewrite a forthcoming album after he discovered lyrics about a looming criminal trial

Patrick is a two-time Walkley finalist, winner of four Queensland Clarion Awards and runner-up in the Canberra Press Gallery's Wallace Brown Award
© Lion Public Affairs Pty Ltd (ACN: 691 679 428).

